Details
- Practice Management Software & EHR
- Client scheduling & appointment management
- Billing, invoicing & insurance integration
- HIPAA-compliant telehealth
- Charting & health records management
- Client engagement & accountability tools
- Online programs & meal planning
- AI-powered health insights
- Payment processing
- Nutritionists & dietitians
- Health & wellness coaches
- Therapists & licensed mental health providers
- Naturopathic doctors & chiropractors
- Personal trainers
Competitive Advantages
- Practice Management Software & EHR
- Client scheduling & appointment management
- Billing, invoicing & insurance integration
- HIPAA-compliant telehealth
- Charting & health records management
- Client engagement & accountability tools
- Online programs & meal planning
- AI-powered health insights
- Payment processing
Achievements & Market Position
- Revenue Range: $10M – $25M
- Funding Raised: ~$41.2M
- Ranked 2nd among 123 active competitors
- Recognized in Deloitte Canada's Technology Fast 50™ Program as a Company-to-Watch
- Ranked Among Canada's Top Growing Companies by The Globe and Mail
Key Insights (AI)
EXEC SUMMARY
Practice Better is a fast-growing, all-in-one SaaS platform well-positioned to become a global leader in digital health and wellness management, but it faces challenges around competition and regulatory compliance.
ALERTS
- If Practice Better is a direct competitor, you should treat them as a serious and growing threat, especially in markets like UK/Ireland or EU where their GDPR compliance gives them a head start.
- Alert: Practice Better is positioning as a comprehensive practice management + EHR solution, covering scheduling, billing, telehealth, and engagement in one platform.
- Implication: Could attract professionals who prefer a single vendor solution, threatening competitors offering more specialized or fragmented products.
OPPORTUNITIES
- Wellness & telehealth boom: Post-pandemic demand for remote health solutions continues to accelerate.
- European opportunity: GDPR compliance positions the company well for expansion in EU/UK markets.
- AI expansion potential: Currently limited to “AI Health Insights,” but could evolve into predictive analytics, automation, and AI-driven coaching.
- Customer base expansion: From individual practitioners (coaches, nutritionists) to multi-provider clinics, health startups, and even corporate wellness programs.
RISK
- Intense competition: Direct rivals like Healthie, SimplePractice, Kalix, etc. → pressure to innovate continuously.
- Regulatory hurdles: Each region has unique healthcare compliance (HIPAA, GDPR, PIPEDA) → requires significant investment in compliance.
- Scaling workforce: With ~75+ employees, organizational scaling will be crucial for sustainable global growth.
- SaaS dependency: Subscription-based model requires strong retention; higher churn could hurt recurring revenue.