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Intelligence Summary
High-impact insights requiring attention or action
EXEC SUMMARY
Nike and Adidas show consistent, moderate headcount growth, indicating stable market positioning. Puma exhibits a more aggressive growth curve, potentially signaling rapid expansion. Converse and Vans maintain smaller, but steady workforces.
ALERTS
- Puma's accelerated headcount growth in May could strain operational capacity if not managed efficiently.
- Converse shows a stagnant headcount despite market growth, potentially leading to missed opportunities.
OPPORTUNITIES
- Identify specific departments driving Puma's rapid expansion to benchmark talent acquisition strategies.
- Converse's steady headcount might indicate an opportunity to attract talent seeking growth in a stable environment.
RISK
- Identify specific departments driving Puma's rapid expansion to benchmark talent acquisition strategies.
- Converse's steady headcount might indicate an opportunity to attract talent seeking growth in a stable environment.
Overall summary
Last Month's Competitive Breakdown
Overall summary
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Total Videos
108
Total GVM
68
25.28
1,25%
*from last month
Off Brand Rate
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Total Videos
108
Total GVM
68
25.28
1,25%
*from last month
Top Use Case
Anti-Aging
Total Videos
68
25.28
1,25%
*from last month
Top Angle
Premium Value of a Low Price
Total Videos
68
25.28
1,25%
*from last month
Overall Trend
Chart of Video Quantity base on Posted Date
Last 30 Days
Table with revenue
Revenue/GMV
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Filter by Date
Video name
Creator
Affiliate items sold
GMV
Affiliate CTR
Replying to @•Danielle• @Qure Skincare #TikTokShopCreatorPicks #qureskincare #lighttherapymask #skincaretech #qure
ashleyorganic
90
24798.48
0.87%
Micro-infusion is fantastic for dark spots, texture, large pores, elasticity, fine lines and wrinkles, acne scars #microneedling #microinfusion #darkspottreatment #antiagingtreatments #qureskincare @Qure Skincare
byhisgrazetn
55
12128.48
2.23%
#qureskincare #quremicroinfusion #quremicroneedling #microinfusion #tiktokshopblackfriday
tara.elizabeth.official
34
345.33
3.15%
Micro-infusion is going viral on TikTok shop… let’s talk about it #qure
biohacking.babe
78
24798.48
2.09%
Luxury at home skincare #qureskincare #microneedling #facetreatment #tiktokshopblackfriday #tiktokshopcybermonday @Qure Skincare
tara.elizabeth.official
46
124445.6
4.42%
Angles
Compare marketing angles performance to identify the most effective strategies.
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Filter by Date
# Videos
Angle
# Videos
Sold
GMV
Avg. CTR
Net Rev
Net Rev
Use Cases
See which use case scenarios drive the most conversions and revenue across competitors.
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Filter by Date
# Videos
Use case
# Videos
Sold
GMV
Avg. CTR
Net Rev
Net Rev
Off-brand snapshot
Revenue/GMV
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Filter by Date
Video name
Creator
Posted
Risk
Reason
Replying to @•Danielle• @Qure Skincare #TikTokShopCreatorPicks #qureskincare #lighttherapymask #skincaretech #qure
ashleyorganic
2025-12-15
91
Before/After claim
Micro-infusion is fantastic for dark spots, texture, large pores, elasticity, fine lines and wrinkles, acne scars #microneedling #microinfusion #darkspottreatment #antiagingtreatments #qureskincare @Qure Skincare
byhisgrazetn
2025-12-15
91
Instant results claim
#qureskincare #quremicroinfusion #quremicroneedling #microinfusion #tiktokshopblackfriday
tara.elizabeth.official
2025-12-13
91
No side effects claim
Looking for the best anti-aging skincare or wrinkle treatment that actually works? This micro-infusion serum helps reduce fine lines and wrinkles in just weeks. Perfect if you're searching for skincare for mature skin, anti-wrinkle products, or professional results at home. Great for anyone wanting youthful skin, wrinkle reduction, or effective aging skincare routines.
susanluckhardt
2025-12-11
91
Guaranteed results
Micro-infusion is going viral on TikTok shop… let’s talk about it #qure
biohacking.babe
2025-11-10
91
Competitor bashing
Luxury at home skincare #qureskincare #microneedling #facetreatment #tiktokshopblackfriday #tiktokshopcybermonday @Qure Skincare
tara.elizabeth.official
2025-11-04
91
Guaranteed results
Qure's BOGO deal is BACK, Y'all! 🥰 #microneedling #matureskin #antiaging #merrygiftlist #tiktokshopcreatorpicks @Qure Skincare
ashleyorganic
2025-11-04
91
Before/After claim